Category Archives: eyes

MERIT Solo Shadow Review & Swatches – Matte & NEW Sheen Finishes

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MERIT Beauty Solo Shadow Review & Swatches

Update: November 2025: MERIT Beauty has just launched a new Sheen finish* in their Solo Shadow range! Scroll down for my review and swatches of all the new MERIT Solo Shadow Sheen shades along side all the original shades here.

MERIT’s Launch at Sephora UK

Merit Beauty’s most-loved products, from the Minimalist Stick to Flush Balm, are now available at Sephora. No more expensive shipping, and you can now try shades in-store before buying.

What is MERIT Solo Shadow?

MERIT Solo Shadow Shades
MERIT Solo Shadow Shades
  • Long-wearing, lightweight, cream-to-powder eyeshadow
  • Designed to be flattering on all ages and skin types
  • Doesn’t settle into fine lines
  • Safe for sensitive skin
  • Cream-to-powder texture stays put all day
  • Isn’t cakey or drying
  • Includes skincare ingredients
  • Designed to be worn alone
  • Includes 8 matte shades – 4 neutrals & 4 cool-toned statement shades
  • Now available in 6 sheen shades at MERIT* and Sephora*

Offers

Sephora UK Discount Code

Exclusive Sephora UK discount code for 20% off

Key Ingredients

Chamomile and calendula extracts – rich in antioxidants that help to soothe the eye area
Magnolia bark extract – helps to smooth the appearance of skin
Peptides – help to reduce the appearance of fine lines
Sunflower seed oil – helps to nourish skin

MERIT Beauty Solo Shadow Shades & Swatches

There are six shades in the new MERIT Solo Shadow Sheen collection:

  • Iris – soft plum
  • Glacé – soft rose
  • Matchbook – soft burgundy
  • Sartorial – bronze
  • Surrealism – gold
  • Palladium – warm silver
MERIT Solo Shadow Review & Swatches - NEW Sheen Finishes
MERIT Solo Shadow Review & Swatches – NEW Sheen Finishes

I have four of them here to show you – Iris, Glacé, Sartorial, Matchbook:

MERIT Solo Shadow Sheen Iris
MERIT Solo Shadow Sheen Iris
MERIT Solo Shadow Sheen Glace
MERIT Solo Shadow Sheen Glace
MERIT Solo Shadow Sheen Sartorial
MERIT Solo Shadow Sheen Sartorial
MERIT Solo Shadow Sheen Matchbook
MERIT Solo Shadow Sheen Matchbook

MERIT Solo Sheen Swatches

MERIT Solo Shadow Sheen Swatches
MERIT Solo Shadow Sheen Swatches

There are eight shades in the matte collection:

  • Brun – deep brown
  • Midcentury – warm brown
  • Midnight – classic navy
  • Nelson – soft grey
  • Social – soft mauve
  • Studio – cool taupe
  • Vachetta – warm beige
  • Viper – warm green
Solo Shadow in Brun
Solo Shadow in Brun
Solo Shadow in Midcentury
Solo Shadow in Midcentury
Solo Shadow in Midnight
Solo Shadow in Midnight
Solo Shadow in Nelson
Solo Shadow in Nelson
Solo Shadow in Social
Solo Shadow in Social
Solo Shadow in Studio
Solo Shadow in Studio
Solo Shadow in Vachetta
Solo Shadow in Vachetta
Solo Shadow in Viper
Solo Shadow in Viper

MERIT Solo Matte Swatches

Brun, Midcentury, Midnight, Nelson, Social, Studio, Vachetta, Viper:

MERIT Solo Shadow Matte Swatches
MERIT Solo Shadow Matte Swatches

How to Apply It

These shadows are pretty easy to work with. They are nicely pigmented so start with a small amount and build and blend.

You can use your finger to apply these, however, I used the new MERIT Brush No. 2. This was enough product to cover both lids:

MERIT Beauty No. 2 Brush

The new Brush No. 2. uses soft vegan bristles and has one fluffy end and one finer, more tapered end for more precise application along the lash line.

My Review of MERIT Solo Shadows Sheen & Matte

Check out this reel featuring the new Sheen shades with swatches of Iris, Glace, Sartorial and Matchbook, and also application of Matchbook:

MERIT Beauty Solo Shadow in Midcentury
MERIT Beauty Solo Shadow in Midcentury

What I love about these shadows is that they give the lids a lovely smooth look and they are easy to apply, blend and build.

They are genuinely long wearing and crease-proof. In fact, when I did the swatches, I had to use an oil cleanser to remove the colours from my arm because they had set down so well.

In spite of the long wear and super smooth finish they offer, they feel very light on the eyelids, and you can apply them and forget about them.

I have fairly oily eyelids, so shadows tend to crease on me even if they are crease resistant, like the new Rare Beauty Eyeshadow Sticks. However, the MERIT Beauty Solo shadows wear so beautifully.

I am really loving the new MERIT Solo Shadow Sheen shades, and the finish is super flattering. I think even if you are slightly scared of shimmers, these will work really well for you.

I do find with the Mattes that the formula does tend to dry out a touch over time, however, I haven’t had the Sheens long enough to be able to comment on how well they last. I do love their performance of ease of application, and I think they will all work beautifully for the festive season.

Where to Buy Merit Beauty in the UK

The MERIT Beauty Sephora UK launch means you can shop Merit Beauty at:

  • Sephora UK -online & in stores
  • MERIT website

If you want their gorgeous makeup bags which come as a free gift with the first purchase, make sure you shop from MERIT directly.

Keep me informed on this and all MERIT products

  • Sign up here for a launch notification

  • Sign up here for a launch notification

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Kosas Soulgazer Mascara Review – Before & After Photos, Wear Test & Results *AD

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Kosas Soulgazer Mascara Review – Before & After Photos, Wear Test & Results *AD

*Links marked with asterisks are affiliate links, these help Ree with running costs of the blog

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Kosas Soulgazer Mascara Review - Before & After Photos, Wear Test & Results

When I first heard about the launch of Kosas Soulgazer Mascara, I knew it would be exciting. Kosas have such a knack for marrying makeup with skincare, and this one is no exception. It’s not just a mascara. It’s a lengthening, lifting formula with a built-in lash-boosting peptide serum. I have been testing it out. Here’s everything you need to know.

What is Kosas Soulgazer Mascara?

What is Kosas Soulgazer Mascara?
What is Kosas Soulgazer Mascara?

The Kosas Soulgazer Mascara is a lengthening mascara and lash-boosting peptide serum in one:

  • Weightless formula that builds easily without clumping
  • Glides on effortlessly for a fluttery look
  • Powered by a lash-boosting peptide serum
  • Delivers visibly longer, fuller lashes in 6–8 weeks
  • Uses a unique curvilinear moulded brush
  • The brush grips every lash to lengthen, lift and define
  • Long-wearing, smudge-proof, won’t flake all day

Key Ingredient

Myristoyl Pentapeptide-17

Helps create a prime environment for keratin to support hair’s natural growth cycle

Supports visibly longer, fuller lashes in 6–8 weeks

Kosas Soulgazer Mascara: How to use it & Before & After Video

Check out my reel to see how I use it.

I have a few different photos to show you, as the before and afters get better the more you use this mascara.

Here’s my before photo from the first time I used this mascara:

Kosas Soulgazer Mascara - Before Photo (1st time use)
Kosas Soulgazer Mascara – Before Photo (1st time use)

And here’s one very light coat the first time I used it:

Kosas Soulgazer Mascara - After Photo (1 coat, first use)
Kosas Soulgazer Mascara – After Photo (1 coat, first use)

Here’s one very light coat a few weeks later:

Kosas Soulgazer Mascara - After Photo (1 coat, after a few weeks)
Kosas Soulgazer Mascara – After Photo (1 coat, after a few weeks)

Here’s 2 coats from the same time, a few weeks later:

Kosas Soulgazer Mascara - After Photo (2 coats, after a few weeks)
Kosas Soulgazer Mascara – After Photo (2 coats, after a few weeks)
Kosas Soulgazer Mascara - After Photo (2 coats, after a few weeks)
Kosas Soulgazer Mascara – After Photo (2 coats, after a few weeks)

As you can see, the before and afters get more impressive the longer I am using it.

My Review of Kosas Soulgazer Mascara

Kosas Soulgazer Mascara Brush - grabs every lash
Kosas Soulgazer Mascara Brush – grabs every lash

I have to say, I absolutely love this mascara. Not only is it easy to use, but I also genuinely feel that it is improving the appearance of my lashes over time.

It delivers:

  • Instant length and lift for fluttery, defined lashes
  • Peptides that actually strengthen and encourage lash growth over time
  • A curved brush that hugs every lash for maximum impact
  • Buildable, clump-free wear that lasts all day

Packaging & Brush

Kosas Soulgazer Mascara Brush
Kosas Soulgazer Mascara Brush

The tube is chic and sleek, and very Kosas. But the star here is the curvilinear brush. It has that perfect curve that grips every lash, even those tricky inner corners, and pushes them up for a wide-eyed, lifted effect.

I can actually feel it grabbing the lashes as I apply, which makes for great definition without endless wiggling.

It’s also great for getting those bottom lashes without making a mess.

Kosas Soulgazer Mascara Brush - precise enough for bottom lashes
Kosas Soulgazer Mascara Brush – precise enough for bottom lashes

Buildable Formula

I tested Soulgazer with one and two coats to see how buildable it really is and found that you can build length and volume without things getting clumpy.

The fact it layers so easily without going spidery is honestly impressive.

Formula & Skincare Benefits

Kosas Soulgazer Mascara stands out to me because it doubles as lash care:

  • Peptides to help lashes look longer and stronger over time
  • Long-wearing formula that doesn’t smudge or flake and lashes stay lifted and pretty all day
  • Glides on smoothly and builds effortlessly
  • Easy removal – melts off without tugging

Wear Test & Performance

I have been wearing Soulgazer most days (when I have been wearing makeup) for a few weeks. Each time, my lashes have stayed curled and fluttery, the mascara hasn’t smudged or flaked, and my eyes look wide awake. I don’t use lash curlers, but I genuinely don’t think I need one anyway with this formula.

Does it work as a lash serum?

  • Kosas have done clinical trials that and after 8 weeks, 100% of subjects saw on bare lashes:
  • +97% increase in lash volume
  • +60% increase in lash length

As I said above, I have been using this whenever I wear makeup for a few weeks (not every single day), and I definitely think that my lashes look longer and fuller. If you check out the before and after photos above, I think you will be able to notice this as time goes on.

I think that this before photo a few weeks later, show longer lashes than my original before photo above:

Kosas Soulgazer Mascara - Before Photo (after a few weeks)
Kosas Soulgazer Mascara – Before Photo (after a few weeks)
Kosas Soulgazer Mascara - After Photo (after a few weeks)
Kosas Soulgazer Mascara – After Photo (after a few weeks)

Verdict: Is Kosas Soulgazer Mascara Worth It?

I think you can probably guess what I am going to say here. I absolutely think this mascara is worth the price tag. Its performance purely as a mascara is excellent, and the fact that I have also notice improvement to my lashes over time means it really does double as a lash growth serum too. It’s a two for one situation!

If you want a mascara that gives pretty, fluttery lashes, amazing curl without curlers, long-lasting wear, and lash care benefits, Soulgazer delivers.

Final Thoughts

Kosas Soulgazer Mascara gives fluttery, lifted, wide-eyed lashes with a curl that actually lasts. It’s long-wearing, doesn’t flake, and adds subtle drama without bulk. I am looking forward to seeing what it can do in a few more weeks!!

FAQs for Kosas Soulgazer Mascara

Is Kosas Soulgazer Mascara suitable for sensitive eyes?

Yes! The formula is gentle, fragrance-free, and safe for sensitive eyes and contact lens wearers.

Can you build up the mascara without clumping?

Absolutely! Koas Soulgazer Mascara is super buildable. One coat gives fluttery lashes, while 2 or 3 coats add drama without spidery clumps.

Does it really work as a lash serum?

Yes! Infused with peptides, this mascara helps lashes look stronger, longer, and fuller over time. You’re basically doing your lash care while wearing mascara.

Do I need a lash curler to get a curl?

Not at all which is exciting to me as I NEVER use lash curlers (they scare me!) The curved brush lifts and curls lashes beautifully on its own, and the curl lasts all day.

Does it smudge or flake?

I haven’t noticed any smudging or flaking and it’s really long-wearing.

How many coats are recommended?

One coat for a natural fluttery look, two coats for more drama, and three coats for full glam without clumping.

Is the formula waterproof?

The formula isn’t waterproof, but it has been clinically tested to be longwearing and smudge resistant.

Is this a lengthening, volumising mascara or both?

This mascara lengthens, lifts and separates with defined volume. The formula is powered by Myristoyl Pentapeptide-17, a five amino acid peptide that is clinically proven to support stronger, healthier, and longer lashes. 

Where to buy it

The Kosas Soulgazer Mascara is £28 and available now via the link below:

Check out all my Kosas Reviews here.

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Ole Henriksen Banana Bright Vitamin CC Stick Review & Swatches

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Ole Henriksen Banana Bright Vitamin CC Stick Review & Swatches

I have recently come across the Ole Henriksen Banana Bright Vitamin CC Stick correctors and was interested to give them a go. They are a skincare-makeup hybrid and I have a little side-by-side comparison on my skin tone of two of the shades. Here’s what you need to know.

What is Ole Henriksen Banana Bright Vitamin CC Stick?

What are Ole Henriksen Banana Bright Vitamin CC Sticks?
What are Ole Henriksen Banana Bright Vitamin CC Sticks?

The Banana Bright Vitamin CC Stick is part of Ole Henriksen’s brightening makeup-skincare hybrid lineup, designed to colour-correct, brighten, and prep the under-eye area for concealer. It promises skincare benefits alongside instant colour correction.

Key points from the brand:

  • Infused with two forms of vitamin C and banana powder-inspired pigments
  • Designed to brighten and hydrate the delicate eye area
  • Promotes a brighter, more awake look
  • Provides a smooth base for concealer
  • Helps to smooth and blur fine lines and wrinkles
  • Available in four shades

Key Ingredients

Two Forms of Enhanced Vitamin C (3-O-Ethyl Ascorbic Acid and Tetrahexldecyl Ascorbate) – to brighten and fade the look of dark circles, and provide antioxidant protection

Banana Powder-Inspired Pigments – light-reflecting mineral pigments to instantly illuminate your complexion

Caffeine – to energizes & invigorate skin

My Review of Ole Henriksen Banana Bright Vitamin CC Stick

My Review of What are Ole Henriksen Banana Bright Vitamin CC Sticks in Banana & Guava
My Review of What are Ole Henriksen Banana Bright Vitamin CC Sticks in Banana & Guava

I have only just started trying these out, and I have to say, I’m not completely sure what I think! So I wanted to share my thoughts so far, and I will update when I have used them more.

I think my main issue is that they are not what I was expecting them to be like, which has kind of stopped me in my tracks for the review process. Not sure if that makes sense, but I’ll tell you what I think so far.

Formula & Texture

The first thing I noticed is the texture. It’s creamy and balmy with a smooth glide that feels like skincare. It isn’t sticky or heavy, and it swipes onto the skin really easily.

That said, it’s a lot sheerer than I expected which is where I have become confused, as I was expecting there to be more instant opaque coverage. Once blended, it almost melts away into nothing. It’s very much a sheer pigment that I found doesn’t really provide coverage on its own.

If you’re after a one-step corrector-and-concealer replacement, this isn’t it. But as a lightweight layer that might make concealer apply more smoothly, it has potential. Under my Kulfi concealer, the base felt nicely hydrated. But since I already love how that concealer looks, I couldn’t tell if it truly boosted the result.

Ole Henriksen Banana Bright Vitamin CC Stick Swatches

Here are my swatches of the Banana and Guava shades:

Ole Henriksen Banana Bright Vitamin CC Stick Swatches in Banana & Guava
Ole Henriksen Banana Bright Vitamin CC Stick Swatches in Banana & Guava

Shade Comparison on My Skin Tone

I tested both shades under my eyes to see which works best for me. This is the before photo:

Ole Henriksen Banana Bright Vitamin CC Stick Before Photo
Ole Henriksen Banana Bright Vitamin CC Stick Before Photo

Here are both shades directly applied:

Ole Henriksen Banana Bright Vitamin CC Stick applied in Banana & Guava
Ole Henriksen Banana Bright Vitamin CC Stick applied in Banana & Guava

I’ll be honest, because they are quite sheer, I am not sure which one is better for me. Probably Guava?

Here they both are blended out:

Ole Henriksen Banana Bright Vitamin CC Stick After Photo
Ole Henriksen Banana Bright Vitamin CC Stick After Photo

I tested it under my Kulfi concealer (review and swatches here), and while it did create a nicely hydrated base, I honestly couldn’t tell if it made much of a difference, mostly because I already love how that concealer performs on its own.

On its own, the coverage of the Ole Henriksen Banana Bright Vitamin CC Stick isn’t enough to replace concealer, but it does feel lovely on the skin and brings some nice skincare benefits. I just wish it delivered a bit more on the makeup front.

If you’re a fan of the original Banana Bright Eye Crème and want something in a makeup format, it’s worth a try. Just know that it’s sheer, and for me, the real star of the show is still my concealer.

Where to buy it

The Ole Henriksen Banana Bright Vitamin CC Stick is £26 and available now via the links below. If you are shopping at Sephora, you can use my code REALLYREESPH for 20% off.

If you are looking for something more pigmented, check out my blog post on the Charlotte Tilbury Magic Vanish Colour Corrector, which I think is one of Tilbury’s most underrated products.

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Kay Beauty UK Launch Review & Swatches: Coming to Space NK This September

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Launching September 2025

Kay Beauty UK Launch Review & Swatches – Coming to Space NK This September

If you love luxurious, high-performance beauty that’s also cruelty-free, then you’re going to want to mark your diaries for the Kay Beauty UK launch. The brand is officially coming to the UK this September, exclusively at Space NK! Here’s everything you need to know.

What is Kay Beauty?

Kay Beauty UK Launch Review & Swatches – Coming to Space NK This September
Kay Beauty UK Launch Review & Swatches: Coming to Space NK This September

Founded by Bollywood superstar Katrina Kaif, Kay Beauty has been making waves in India for its skin-loving formulas, trend-forward shades, and flawless performance. Now, we can finally get our hands on it without international shipping fees.

I’ve been lucky enough to test some of the hero products ahead of the UK launch at Space NK, and I’ve got all the swatches, textures, and thoughts for you right here.

Kay Beauty UK Launch Details

  • Launch Date: September (exact date TBC)
  • Stockist: Space NK (online & in-store)
  • Range Highlights: Face, eyes, lips, multi-use colour products
  • USP: Enriched with skincare ingredients, vegan & cruelty-free

My Kay Beauty UK Review & Swatches – What to Buy

Kay Beauty UK Launch - What to Buy
Kay Beauty UK Launch – What to Buy

Kay Beauty Illuminating Liquid Luminizer – Shade Champagne

Kay Beauty UK: Illuminating Liquid Luminizer
Kay Beauty UK: Illuminating Liquid Luminizer

Price: TBC
What it is: A silky, blendable liquid highlighter that gives the skin a natural lit-from-within glow.
Formula feel: Lightweight and hydrating – sits beautifully on top of makeup or mixed into foundation.
Shade notes: It’s available in 3 shades. I have shade Champagne to show you.

Swatches:

Kay Beauty UK: Illuminating Liquid Luminizer Swatch in shade Champagne
Kay Beauty UK: Illuminating Liquid Luminizer Swatch in shade Champagne

Kay Beauty Eye Stylist Liquid Eyeliner in shades Sizzling Mocha & Black Canvas

Kay Beauty UK: Eye Stylist Liquid Eyeliner
Kay Beauty UK: Eye Stylist Liquid Eyeliner

Price: TBC
What it is: Precision-tip liquid eyeliner with intense colour payoff – smudge proof, transfer proof and water-resistant
Formula feel: Smooth application with Chamomile and Eucalyptus extract

Shade notes: Available in 8 shades – I have 2 to show you:

  • Sizzling Mocha: Deep, rich brown with a slight satin finish.
  • Black Canvas: Ultra-black with a true matte look.

Swatches:

Kay Beauty UK: Eye Stylist Liquid Eyeliner Swatches - Sizzling Mocha & Black Canvas
Kay Beauty UK: Eye Stylist Liquid Eyeliner Swatches – Sizzling Mocha & Black Canvas

Kay Beauty Hydra Creme Lipstick shade Poised

Kay Beauty UK: Hydra Creme Lipstick
Kay Beauty UK: Hydra Creme Lipstick

Price: TBC
What it is: A creamy, hydrating lipstick enriched with Hyaluronic acid, Moroccan oil, and lychee extract
Shade notes: It is available in 16 shades. I have shade Poised to show you.
Wear: Comfortable, non-drying, with a soft satin finish.

Swatches:

Kay Beauty UK: Hydra Creme Lipstick Swatch - shade Poised
Kay Beauty UK: Hydra Creme Lipstick Swatch – shade Poised

Kay Beauty Intense Black 24H Kajal Eyeliner Duo

Kay Beauty UK: Intense Black 24H Kajal Eyeliner Duo
Kay Beauty UK: Intense Black 24H Kajal Eyeliner Duo

Price: TBC
What it is: Two in one creamy kajal and liquid eyeliner in intense black, designed for both lash line and waterline.
Formula feel: Creamy kohl pencil, and inky felt tip with smooth glide

Swatches:

Kay Beauty UK: Intense Black 24H Kajal Eyeliner Duo Swatches
Kay Beauty UK: Intense Black 24H Kajal Eyeliner Duo Swatches

KohlStar 24 Hour Kajal shade Spade

Price: TBC
What it is: A jet-black, 24-hour wear kajal pencil.
Shade notes: Spade is a classic, bold black – perfect for a smoked-out lash line.

Swatches:

Kay Beauty UK: Kohlstar 24 Hr Kajal Swatch
Kay Beauty UK: Kohlstar 24 Hr Kajal Swatch

Kay Beauty Velvet Creme Multi-Use Blush shade Soften

Kay Beauty UK: Velvet Creme Multi-Use Blush
Kay Beauty UK: Velvet Creme Multi-Use Blush

Price: TBC
What it is: Cream to powder blush for cheeks, lips, and eyes.
Shade notes: Available in 4 shades. I have shade Soften to show you.
Formula feel: Creamy, blendable, and buildable without going patchy.

Swatches:

Kay Beauty UK: Velvet Creme Multi-Use Blush Swatch - Soften
Kay Beauty UK: Velvet Creme Multi-Use Blush Swatch – Soften

EyeKanvas Discover Eyeshadow Palette shade Embrace

Kay Beauty UK: Eyekanvas Discover Eyeshadow Palette
Kay Beauty UK: Eyekanvas Discover Eyeshadow Palette

Price: TBC
What it is: A compact eyeshadow palette with curated shades for easy day-to-night looks.
Shade notes: Embrace has warm rose and bronze tones with a mix of matte and shimmer finishes.
Formula feel: Smooth mattes and reflective metallics that layer beautifully.

Swatches:

Kay Beauty UK: Eyekanvas Discover Eyeshadow Palette Swatches - shade Embrace
Kay Beauty UK: Eyekanvas Discover Eyeshadow Palette Swatches – shade Embrace

Kay Beauty EyeKanvas Eyeshadow Palette shade Sunkissed

Kay Beauty UK: Eyekanvas Eyeshadow Palette
Kay Beauty UK: Eyekanvas Eyeshadow Palette

Price: TBC
What it is: A large palette packed with golden and earthy tones in a range of textures and finishes
Shade notes: I There are three colourways, I have shade Sunkissed
Formula feel: Rich pigmentation and easy blending and minimal fallout.

Swatches:

Kay Beauty UK: Eyekanvas Eyeshadow Palette Swatches shade Sunkissed
Kay Beauty UK: Eyekanvas Eyeshadow Palette Swatches shade Sunkissed

Overall Thoughts

Kay Beauty really delivers on both performance and aesthetics. The formulas are enriched with nourishing ingredients, and the colour payoff is spot on.

If you’ve been curious about the brand, the UK Space NK launch this September is the perfect time to dive in. My top picks so far? The Hydra Creme Lipstick in Poised for everyday elegance, the KohlStar 24 Hour Kajal and the cute mini palette, the Eyekanvas Discover Eyeshadow Palette in shade Embrace.

FAQs

When is Kay Beauty launching in the UK?

September 2025 (exact date to be confirmed), exclusively at Space NK.

Will Kay Beauty be available in all Space NK stores?

It will be available both online and in select Space NK stores across the UK.

Is Kay Beauty cruelty-free?

Yes, Kay Beauty is vegan and cruelty-free.

Where to buy Kay Beauty in the UK

Kay Beauty is set to launch at Space NK in the UK in September 2025.

If you looking to discover another new brand to Space NK, read: Kulfi Beauty UK Review & Swatches – Launching at Space NK.

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Kulfi Beauty UK Review & Swatches – Launching at Space NK

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Kulfi Beauty UK Review & Swatches - Launching at Space NK

If you’ve been waiting for Kulfi Beauty to hit UK shelves, the time has come! This is my full Kulfi Beauty UK review with swatches and product thoughts ahead of the official UK launch at Space NK on Friday 8th August 2025.

I’ve tested five of the most exciting products from the range, from the Main Match Concealer to the dreamy Heirloom Lipsticks. Here’s everything you need to know before it drops.

What is Kulfi Beauty?

Kulfi Beauty UK Review & Swatches - Launching at Space NK
Kulfi Beauty UK Review & Swatches – Launching at Space NK

Before I dive into this Kulfi Beauty UK review, here’s a little background. Kulfi Beauty is a South Asian-inspired makeup brand known for its bold colour stories, creamy formulas, and inclusive shade ranges. Founded with joy and celebration in mind, this brand champions skin tones that are often overlooked.

Their mission? To make makeup feel like fun, not pressure, and it shows. Founder Priyanka Ganjoo created the Kulfi Beauty brand back in 2021 with the aim of addressing the lack of representation for South Asian individuals in the beauty industry. Having tried the products, however, and meeting lovely Priyanka, I feel it’s truly a brand for everyone.

Where to Buy Kulfi Beauty in the UK

The Kulfi Beauty UK launch is happening at Space NK (both online and selected stores including the brand new Oxford Circus store) on Friday 8th August 2025. You’ll be able to shop all the core products including mascara, concealer, blush, shadow, and lipstick and more.

Kulfi Beauty UK Review – Best Products to Try First

I have been trying out a selection of products and I’m really impressed. Here’s a collection of mini reviews to help you shop this new-to-the-UK brand.

Kulfi Beauty UK Launch - What to Buy
Kulfi Beauty UK Launch – What to Buy

Main Match Concealer (£26) – shade Bad Badaam swatch

Kulfi Beauty UK Launch - Main Match Concealer
Kulfi Beauty UK Launch – Main Match Concealer

A medium buildable coverage concealer that blends seamlessly and stays put all day with it’s crease-proof and self setting formula.

Kulfi Beauty UK Launch - Main Match Concealer Doe Foot Applicator
Kulfi Beauty UK Launch – Main Match Concealer Doe Foot Applicator

I matched myself with The Bad Badaam shade at the launch event in July and I am really pleased with it. If you’re a shade twin, I think this might be a great one for you too. It has a really nice neutral tone and is very easy to blend.

Kulfi Beauty UK Main Match Concealer Swatch - Bad Badaam
Kulfi Beauty UK Main Match Concealer Swatch – Bad Badaam

I use it under my eyes and over any areas of hyperpigmentation and it works so well to even out my skin tone.

Kulfi Beauty Main Match Concealer shade - Bad Badaam
Kulfi Beauty Main Match Concealer shade – Bad Badaam

Here’s a list of my foundation matches in case it helps to choose your shade:

  • Naked Sundays BeautyScreen SPF50 Peptide Foundation Tint shade 2 or 2.5
  • MERIT The Uniform Tinted Mineral SPF 50 shade 24
  • Sweed Glass Skin Foundation shade 5
  • Guerlain Terracotta Le Teint Glow Healthy Glow Foundation shade 2N
  • Milk Makeup Hydro Grip Gel Tint shade 4 (£34)
  • Clinique Even Better Clinical Vitamin Makeup SPF 50 in Light Cool 3 (£39)
  • Anastasia Beverly Hills Impeccable Blurring Second Skin Matte Foundation in 2N (£39)
  • Shiseido Synchro Skin Radiant Lifting Foundation in 310 (£47)
  • e.l.f. Cosmetics Soft Glam Satin Foundation in 20 Light Cool (£8)
  • Sisley Paris Phyto Teint Perfection Foundation in 2N1 (£80)
  • Shiseido Revitalessence Skin Glow Foundation in 250 (£49)
  • Haus Labs Triclone Skin Tech Foundation in 130 Light Warm £42)
  • NARS Light Reflecting Foundation in Deauville (£41)
  • Lancome Teint Idole Ultra Wear Care and Glow Foundation shade 115C (£39.50)
  • Charlotte Tilbury Beautiful Skin Foundation in 4 neutral (£39)
  • La Mer Radiant Skin Tint in Light 22 (£80)
  • Cle de Peau Radiant Cream Foundation in 020 Light Medium Ochre (£108)
  • Cle de Peau Radiant Fluid Foundation Natural in 020 Light Medium Ochre (£121)
  • Givenchy Skincaring Foundation in 2-N150 (£47)
  • Dior Forever Natural Nude Foundation in 2N (£48)

Zari Eyes Eyeshadow (£30) – Sitara Sparkles swatch

Kulfi Beauty UK Zari Eyes - shade Sitari Sparkles
Kulfi Beauty UK Zari Eyes – shade Sitari Sparkles

This is mousse-like cream shadow formula and it delivers high-impact shimmer in both duo-chrome and metallic finishes, with zero fallout. I have the shade Sitara Sparkes:

Kulfi Beauty UK Zari Eyes - swatch Sitari Sparkles
Kulfi Beauty UK Zari Eyes – swatch Sitari Sparkles

This kind of shadow is perfect for one-and-done eye looks and it also layers really nicely over my REESON Lid Elixir, which is great if you want to add in some wearable skincare.

Mehndi Moment Blush (£24) – Lucky Lotus Swatch

Kulfi Beauty UK Mehndi Moment Blush
Kulfi Beauty UK Mehndi Moment Blush

This is a super pigmented tube of blush and you only need a tiny bit. I have shade Lucky Lotus which is a vibrant purple shade, and probably not the one I’d choose for my skin tone.

Kulfi Beauty UK Mehndi Moment Blush Swatch - Lucky Lotus
Kulfi Beauty UK Mehndi Moment Blush Swatch – Lucky Lotus

I find that popping a small amount on to the back of your hand and then working it into a brush before applying is the most foolproof way of using it.

Heirloom Satin Lipstick (£28) – Bangle Box Swatch

Kulfi Beauty UK Launch - Heirloom Satin Lipstick
Kulfi Beauty UK Launch – Heirloom Satin Lipstick

The Heirloom Satin Lipstick might actually be my top pick from the whole collection. I have the shade Bangle Box which is a gorgeous soft pink.

Kulfi Beauty UK Launch - Heirloom Satin Lipstick - shade Bangle Box
Kulfi Beauty UK Launch – Heirloom Satin Lipstick – shade Bangle Box
Kulfi Beauty UK Heirloom Satin Lipstick - Bangle Box Swatch
Kulfi Beauty UK Heirloom Satin Lipstick – Bangle Box Swatch

I also really loved the look of Polki Dots, which has a beautiful peachy tone. It’s a gorgeous formula, and perfect for everyday wear. It is super comfortable and creamy. Love it.

Kulfi Beauty UK Heirloom Satin Lipstick - Bangle Box Lip Swatch
Kulfi Beauty UK Heirloom Satin Lipstick – Bangle Box Lip Swatch

Kulfi Badi Lash Mascara (£26) Review

Kulfi Beauty UK Launch - Badi Lash Mascara
Kulfi Beauty UK Launch – Badi Lash Mascara

I got on really well with this mascara. Think fluttery, natural length with serious staying power. It is a tubing mascara, so it’s long-lasting and smudge-proof. I really like the slim wand with the spiky ball on the end which is great for getting into the outer lashes and pulling them outwards.

Kulfi Beauty UK Launch - Badi Lash Mascara
Kulfi Beauty UK Launch – Badi Lash Mascara

A little goes a long way with this, and it gives a nice lift to the lashes.

My Kulfi Beauty Application Video

Final Thoughts on My Kulfi Beauty UK Review

If you’re thinking of trying something new when Kulfi Beauty launches in the UK, I can wholeheartedly recommend this range. The formulas are fun, easy to use, and they genuinely perform. Definitely try the Heirloom Satin Lipsticks if you are looking for an easy to wear, and comfortable lip colour, with gorgeous packaging.

This Kulfi Beauty UK review was such a pleasure to write, and I look forward to trying more products from the brand.

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