Certain beauty products — think NARS blush in Orgasm, Clinique’s Black Honey lipstick — are so good, they’re practically famous. And, while we do love so many of those well-known, well-loved products with a loyal following, we’ve been wondering why others have been quietly flying under the radar. With that in mind, meet our new beauty series, Cult Classics, in which we’ll introduce you to the products you really, truly should know about (and try, like, right now). They’re not brand new, but trust us: They’ve got staying power.
Every spring, we ritualistically ditch all the dark, moody hues in our lipstick drawers (and cabinets and shelves) in order to make room for more vibrant, warm-weather-appropriate colors. It’s the beauty equivalent of molting and leaves us feeling rejuvenated and ready for outdoor adventures. But, no matter how many bright colors we line up, there’s only one we really need to attain unbridled joy: Marc Jacobs Beauty’s Lovemarc lipstick in Shout.
Despite its name, this color is definitely not as loud as a shout. It’s more like a song or like a single note sung into the spring air. It’s the kind of hue that just feels good to look at. It practically glows with prettiness. It’s vibrant without crossing the line into neon and has hints of coral to give it a melon-like vibe.
It also goes on like a dream with a semi-matte finish that looks almost like the natural texture of our lips. Though lip gloss tends to be more popular in the warmer months, there’s just something about matte lipstick that we want all year round. Combined with dewy skin and a ton of mascara, we think this is as close to perfect as a spring lipstick can get.
Marc Jacobs Beauty Lovemarc Matte Lip Gel in Shout, $30, available at Sephora.
